FMCG distribution

Follow every outlet order from the van to the bank.

Fast-moving consumer goods distributors serve hundreds of outlets through van sales, pre-orders, and delivery routes. Keep outlet orders, stock on the van, invoices, cash and mobile-money collections, and salesperson activity in one record so the day reconciles.

Representative FMCG distribution scene with packaged food, beverages, household goods, a delivery truck, and a salesperson confirming a retailer order on a tablet
Representative industry illustration

Built around your business

Turn daily activity into a clearer business view.

A distribution day ends well when every outlet invoice, every collection, and every carton returned to the warehouse is accounted for. LITFusion keeps the salesperson's route, orders, invoices, collections, and expenses together so the office can close the day without chasing paper.

Close every day cleanly

Sales, collections, expenses, and van stock reconcile in one place.

See outlet credit before selling

The salesperson sees outstanding balances and order history at the outlet.

Compare routes and people

Review coverage, sales, and collections by route and salesperson.

Solution capabilities to scope

What your fmcg distribution solution should connect.

Build the scope around the records your team uses, the decisions it makes, and the exceptions it needs to manage.

01 / SOLUTION AREA

Routes, outlets, and visits

Plan routes, record outlet visits, and keep each outlet's order history and credit position available to the salesperson.

02 / SOLUTION AREA

Van stock and invoicing

Load stock to the van, invoice at the outlet, and return unsold stock with the differences explained.

03 / SOLUTION AREA

Cash, mobile money, and credit

Record cash, mobile-money, and bank collections against invoices, and review outstanding outlet balances by route.

04 / SOLUTION AREA

Schemes, expenses, and targets

Apply trade schemes and discounts consistently, capture route expenses, and review salesperson performance against targets.

Recommended starting point

LITFusion

LITFusion covers field sales, billing, collections, expenses, and salesperson activity. Where a distributor also needs full purchasing, warehouse, and finance control, SAP Business One is discussed as the back office.

Explore the solution approach ↗

An example operational workflow

How the work moves from start to finish.

Follow a typical transaction through the business. We adapt the sequence, approvals, and handovers to your operation during discovery.

  1. 01

    Plan the route

    Assign outlets to the day's route and load the van with stock against the plan.

    Key record

    Route plan and van load

  2. 02

    Visit and sell

    Record the outlet visit, take the order or invoice on the spot, and apply the agreed scheme or discount.

    Key record

    Outlet invoice

  3. 03

    Collect payment

    Record cash, mobile-money, or bank collections against invoices, including part payments and credit.

    Key record

    Collection record

  4. 04

    Return and reconcile stock

    Return unsold stock, explain damages and shortages, and update the warehouse balance.

    Key record

    Van reconciliation

  5. 05

    Close the day

    Review sales, collections, expenses, and outstanding balances by route and salesperson.

    Key record

    Daily route summary

Reporting priorities

Know what to review.
Know which records support it.

Agree report definitions, date ranges, ownership, and source transactions before implementation. Use these industry-specific views as a starting point for your reporting scope.

  • Daily sales and collections by route
  • Outstanding outlet balances and ageing
  • Van stock, returns, and shortages
  • Scheme usage and salesperson performance

Implementation approach

A practical path from discovery to daily use.

Agree the scope and acceptance criteria first, then prepare the data and people who will run the process.

  1. 01

    Discover the operation

    Walk through a real transaction with your operations and accounts teams. Agree the priorities, exceptions, and reports.

  2. 02

    Design and configure

    Confirm product fit, responsibilities, approvals, and data fields. Scope any add-ons, custom workflows, and integrations.

  3. 03

    Prepare opening data

    Clean and map master records, opening stock, balances, and active transactions. Reconcile the data before migration.

  4. 04

    Test and train

    Run representative transactions and exceptions with your users. Verify calculations, reports, access, and operating procedures.

  5. 05

    Go live and review

    Agree the cutover plan and support arrangements. Review early transactions and resolve issues with the responsible team.

Before you decide

Your industry questions, answered.

Does it work offline in areas with poor connectivity?

Field connectivity varies widely across Africa and India. Discuss the routes, devices, and sync frequency your team needs so the offline behaviour and conflict handling can be confirmed during discovery.

What determines the implementation scope and cost?

The scope depends on your users, locations, opening data, approvals, reporting, and integrations. We review a representative workflow and agree what uses standard functionality, what needs configuration, and what needs additional development before preparing the proposal.

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